Three ways to make the website feel as good as the rooms you build.
Each direction is a full, working homepage built from Potter's real content. Open one, scroll it on your phone and your laptop, and use the switcher at the bottom of the screen to compare.
- Potter's own project photos, sharpened for 2K and 4K screens
- Both client videos, playing silently until you press play
- Real testimonials, HIA awards, licences and showroom hours
- Current specials from the online shop
- Links to the existing pages, so nothing breaks while inner pages are rebuilt
Design 01Showroom
Warm and editorial, like a design magazine. Calm serif type, generous space and the showroom at the centre.
Instrument Serif with Hanken Grotesk
Design 02Tile and Water
Bold and brand-led. The Potter's blue and water splash on a tile grid, with big italic type that echoes the logo.
Archivo Expanded with Archivo
Design 03Real Homes
Friendly and story-led. Real clients, real homes and a quick quote right in the hero to turn visits into enquiries.
Bricolage Grotesque with Figtree